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HuttenlocherTechnologies

Marketing · 5 min read · Updated October 25, 2026

Starting a business? Your first ten steps online

Short answer: Doing the online setup in the right order saves months of fixing it later. Most of these steps are free, and every one is easier on day one than in year three.

In order

  1. Register your domainIn the business’s name, with auto-renew and two-step sign-in. See choosing a domain name.
  2. Set up business email on that domainyou@yourbusiness.com, not a Gmail address, with SPF, DKIM and DMARC from the start. See how to set up DMARC.
  3. Claim your social handlesThe same name on Instagram, Facebook and anywhere else your customers are, even if you won’t post yet.
  4. Create your Google Business ProfileOnce you have a real address or service area. See setting it up without a suspension.
  5. Build a websiteEven a simple one: what you do, where, hours, photos, a call button.
  6. Connect Google Search ConsoleSo you can see how Google sees you from the start.
  7. List yourself on Apple Maps, Bing and your industry’s directoriesWith exactly the same details everywhere.
  8. Set up a review routineAsk your first customers, every time. See getting more Google reviews.
  9. Turn on two-step sign-in everywhereEmail, domain, bank, payments, social.
  10. Write down your loginsIn a password manager the business owns, so no account is tied to one person’s phone.

Written by Nikita Huttenlocher, founder and lead engineer at Huttenlocher Technologies, a web design and software company in Myrtle Beach, South Carolina.

Questions

Should I build the website before I open?

A simple site before opening helps people find you when they hear about you. Build it out as you learn what customers ask.

Can you set all of this up?

Yes. We do the domain, email security, website, Google profile and listings as one project for new businesses.

Start a project

Tell us what you're building.

A website, a booking system, an app, or the thing you've been running out of a spreadsheet for three years. A few lines is plenty.

01The person who'll build it writes back
02A planning call, then a written plan with the price and the date
03A preview on your phone while it's being built
04Launch night handled: redirects, email, Google
843-331-6339

Not ready to talk yet? Run the free website check and see what Google sees.

What do you need?

No newsletter, no sales sequence. Just a reply.